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The Top Five Factors That Influence the Cost of a Human Hair Wig

Hair loss is a stressful experience. Entering the world of wig buying is a big step in owning your hair loss journey. With so many options to choose from, you may be confused about where to start. After all, you want to make sure that the wig you choose represents you and is right for you and your budget. There is such a range of wig prices. Some wigs come with a hefty price tag while others seem like a steal. Without knowing what influences the cost of a wig, you may feel like you’re jumping into the unknown potentially risking time, money, and energy.  

 

At Daniel Alain, we have helped thousands of women find a wig that is the best wig for them, even if it was not one of our pieces. We’re committed to helping you feel unashamed about your hair loss and finding the right wig is a huge part of that journey. 

 

One of the biggest determiners of wig cost is the type of hair you choose to wear: Synthetic or human hair. In this article, we’re going to break down the different factors that account for the wide range of pricing in human hair wigs. Not all human hair wigs are created equally. The primary differences in human hair wigs come down to the quality of materials used and labor practices. By the end of this article, you will feel more confident in choosing a wig that fits your budget and lifestyle needs. 

 


1. Type of Hair Used in Human Hair Wigs

Ponytail 1

Human hair wigs are usually made from two types of hair sources: European or Asian hair. Other countries that are often hair sources include South American countries such as Brazil or Chile.  

European Hair 

 

European hair wigs come with a higher price tag than Asian hair wigs. In the 90s and early 2000s, many women in Ukraine and Russia sold their ponytails to support themselves, especially in the wake of the collapse of the Soviet Union. Women were offered an entire month’s income for a ponytail of hair, which resulted in a high volume of hair collected over this period. As economic conditions improved, women did not need to sell their hair, shortening the supply of authentic European hair. 

 

Today, European hair is in scarce supply. If a wig is advertised as a 100% European hair wig, it is likely the hair was collected a long time ago and the manufacturers have a good supply. Because of its rarity along with its fine, smooth, silky texture, it is a material that is in low supply and high demand. 

Asian Hair

Historically, Asian women also sold their hair to support themselves. Because China is known as the wig capital of the world, exporting 70% of the world’s wigs, hair collection is still in practice. This hair is primarily gathered from floors, sinks, and hairbrushes and then sold to wig-making factories. Often, the hair cuticles are not flowing in the same direction, arriving at the factory unwashed and unruly. The hair is not separated, mixing different hair types and textures.

 

To expedite the wig-making process, hair is dumped into a large bowl to be washed and processed. The hair is stripped of any cuticles through acid baths, leaving the hair dry and unnaturally shiny. To help smooth and soften the hair, it undergoes highly concentrated silicon treatments that eventually wear off, leaving the wig dry and prone to tangling.  

 

Because hair collection is still in practice, there is a higher supply of Asian hair, lowering the price of a human hair wig made from Asian hair sources. 

 

Some wig manufacturers source ponytail hair, usually from Indian or Chinese women, with an intact cuticle, which leads to a higher quality wig. Without soaking the hair in acid baths, the hair maintains its quality, allowing it to hold different hairstyles more effectively and achieve more volume than European hair. 

 

2. Cap Materials Used in Wigs

cap-style-600x600

A wig cap is a key part of a wig’s comfort level. Wigs whose caps are made from materials such as lace or silk are more expensive than caps that are made from cheaper materials such as nylon. Nylon caps have a very distinct hairline that may not align or comfortably mold with your natural hairline. The material can also be scratchy, stiff, and uncomfortable. By contrast, wigs made from soft lace are more comfortable, less prone to irritation, and are more likely to align with your natural hairline. 

 

3. Length and Color of the Wig

 

One of the more obvious factors that impact price is hair length. A longer wig costs more than a shorter wig – particularly if the wig is made with premium European human hair. However, color also impacts the price of a wig. Blonde, lighter wigs are more expensive than brunette, darker wigs. Put simply, a lighter wig undergoes more treatments to achieve its lightness, which requires more time and materials. The type of dye used in the manufacturing process also impacts a wig’s price. 

 

Many companies will use carpet dyes and bleach on mass quantities of hair to lighten and color the pieces. By contrast, higher-quality human hair wigs are often colored in small batches, using high-quality hair dye. Colorists train for years to learn how to create the perfect combination of dyes so each unique batch of hair can achieve the standard color.

 

 

4. How a Human Hair Wig is Made

 

High-quality human hair wigs require specialized attention during every step of production. Meticulous training and practice produce wig-making experts who are dedicated to creating only the finest wigs within their craft – similar to haute couture in fashion. In contrast to mass-produced hairpieces, wigs that are made by skilled, talented artists can take up to a month to make. This careful construction leads to a higher quality, longer-lasting, more natural-looking wig as compared to a machine-made wig.

 

How Do Labor Practices Impact Cost? 

 

Factories that engage in mass production often have lower working conditions for their workers. Poor ventilation for workers who work with toxic chemicals such as bleach will offer cheaper wigs, at the expense of their employees and the quality of wigs. Offering fair wages, better working conditions, and hiring skilled artists will inevitably make a wig more expensive. In addition to labor conditions, attention to detail and true craftsmanship plays a big factor in the price of a wig.

 

 

5. Wig Cap Ventilation and Hair Density

wefted vs. handtied v2

The ventilation of a wig is defined by the way the hair is tied onto the cap.  The way a cap is ventilated will impact the cost and lifespan of a wig. Hand-tying a wig leads to a higher-quality and more natural appearance of a wig. But not all forms of hand-tying are the same. To ventilate a wig, hair is tied in knots through minuscule holes to secure it on the cap. Some companies have four or five hairs per hole, which speeds up the process. 

 

By contrast, some companies will only have one hair per knot. This takes 4-5 x as long to ventilate the cap. The single knot method results in a tighter knot and more natural movement whereas multiple hairs in a knot can be looser, look less natural, and shed at a faster rate. This decreases the lifespan and integrity of the wig versus a wig that has single knot ventilation.

 

Does a more expensive wig mean it will last longer?

 

Yes and no. Generally, a more expensive wig will last longer because of the higher production quality and the attention to detail in making the wig. However, the biggest factor in the longevity of a wig depends on how well it is cared for. Various factors such as how your wig is washed, styling methods, and your lifestyle will impact the wig’s lifespan. That being said, a higher-quality wig, which tends to come with a higher price tag, will last longer with proper care and maintenance.

 

Where does Daniel Alain fall on the cost spectrum? 

 

Daniel Alain offers the highest quality 100% human hair wigs and has the world’s largest collection of 100% European, hand-crafted human hairpieces.  Skilled artisans craft each piece by hand over a labor-intensive 30-day process – including sorting the ponytail hair, blending, dyeing, hand constructing the cap, ventilating, and meticulously inspecting each piece. The high-quality materials and attention to detail impact the price point but also make for an extremely natural-looking wig that can last 3-4 years with proper care.

 

 

Cost Is Only One Part of Finding Your Dream Wig

 

After learning about how materials and labor impact the price point of a wig, you now have information to help you discern a quality wig from a cheaper one. Understanding what separates one type of wig from another will help you make a more informed decision in choosing the wig that will best meet your needs. Even if you’re operating on a budget, you’ll be able to ask questions that will help you feel comfortable and confident in making a purchase. 

 

Here at Daniel Alain, we know that choosing a wig can be overwhelming. There are so many options to choose from, it can be hard to know where to start. If you’re looking for a resource to learn more and to help you make an educated decision, download our free eBook, The Ultimate Wig Buying Guide. 

 

Download the ultimate wig buying guide

 

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Daniel Alain
Brittany P.
Perfect kit

Perfect kit for someone starting out!

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Daniel Alain
Brittany P.
I had an amazing experience!

I had an amazing experience! Ashley was incredibly helpful! Love my new piece!

Hi Brittany! Thank you so much for your kind review. We truly appreciate you taking the time to share your experience. We’re delighted to hear that you had such a lovely visit and that our FOLLEA Expert, Ashley was able to provide with exceptional service. We hope you continue to love your new FOLLEA Style wig, and we’re always here if you need anything in the future!

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Daniel Alain
Samantha F.
Amazing Company

I recently lost my hair in a horse accident, but Daniel Alain was quick to help me out. I bought 3 toppers and I love all of them. They suit me extremely well, and I will forever be grateful. Thank you very much.

Hi Samantha! Thank you so much for sharing your experience. We're truly honored to be part of your hair journey and so happy to hear that you love your Follea by Daniel Alain hair toppers. Knowing they help you feel confident and comfortable means everything to us. Thank you for trusting Daniel Alain!

J
Daniel Alain
Jessica A.
Ashley is wonderful!

Very impressed with the quality of service and quality of the hair piece!! Five stars!! Don’t waste time anywhere else.

Hello Jessica,

Thank you so much for sharing your experience with Ashley. We strive to be apart of every step of your journey, to ensure you have the best experience possible.

Love, The Daniel Alain Team

J
Daniel Alain
Jenna D.
Unbelievable Experience

I was new to alternative hair and hit my rock bottom and realized I couldn’t put off a wig any longer. Ashley is absolutely incredible. She’s patient, knowledgeable, and so accommodating. She knew how vulnerable I felt and allowed me to take my time and get a piece I would be happiest with.

I am so grateful for this experience and I’m glad I found follea before being too traumatized elsewhere!

Truly, stop looking and buy the wig.

Dear Jenna,
Thank you so much for sharing your consultation experience with Ashley. It brings us so much joy to know she was able to help you find a piece that is best for you. We strive to help women feel comfortable and confident during there hair journey.

Xoxo, The Daniel Alain Team

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Daniel Alain
Bridget H.
Very helpful

We’ve been seeing a lot of hair loss in our clients due to Covid. Intact has helped to significantly reduce the shed! Our clients love it and so does the salon plumbing!

T
Daniel Alain
Tara T.
Fear to FABULOUS!!

Ladies, if you’re asking yourself…”why is this so expensive in comparison to other options?”…don’t and take the plunge. You will know why INSTANTLY when you open it up! This purchase is for YOU to gain your confidence back, to feel pretty and to walk with pride so it’s worth it! We all spend so much on nothing, our kids, stupid things…We are worth investing in ourselves! I’m a first time buyer of a wig and I’m 51 yo. No current cancer or no chemo, just ruined my hair with extensions for many years. I experienced so much denial, fear, and much sadness but…Janet, what an angel…walked me through it, didn’t pressure me and was so incredibly patient with answering all my questions…she made me come to the realization how bad extensions are on your hair and if I’m going to try and see if I can regrow my hair, I need to take the extensions out, allow my head and follicles to breath naturally….all sounds like a good idea right? It was hard for me to realize this and knowing that I’d have to rely solely on a wig now at 51yo! But! As I mentioned above, it is worth it and I feel fabulous! It is so natural looking, it moves with you, it’s comfortable, and not crazy hot! You can style it however you want! I never write reviews but felt this was probably the most important one I could ever write in an effort to help someone else either like me who was afraid of needing a wig, or someone who is simply considering a new one from this company. And most of all, you are never alone through this journey. Janet is reachable and so helpful even after you receive it! I’m on the other side of the country from California and we went on this journey all via zoom and FaceTime! I’d you’re considering this, do it! They also graciously give you 7 days to decide, just keep it intact and no modifications and send it back for your money back or exchange! I didn’t mention that I purchased the “style” model and am extremely happy with it. I’ve only had it a week but wow, I’m me again and in minutes flat, I’m ready to go and look like I stepped out of the salon! If you’ve read this all, I wish you luck and congratulations on getting a new you…a gorgeous you, full of confidence!🤗

Dear Tara,

Your review closely touch all of our hearts and we can hope it does the same for others. We are pleased to know Janet was and is able to help you on your journey. Janet is a valuable asset here at Daniel Alain and to all the people she helps. Your kind words and review are the reason we strive to offer the absolute best quality human hair wigs and toppers. We are honored to be apart of your journey and re-gained self confidence.

Thank you for sharing your vulnerable and inspiring experience.

We would love to invite you to join our #FolleaFriend community on Instagram, Where you can share, learn and grow with other amazing Follea friends.

With Love, The Daniel Alain Team.

K
Daniel Alain
Kelly B.
amazing customer service

I cant say enough good things about the customer service I received from Janet. I was nervous cause it was my first time ordering from you on top of that I was getting a custom color, not only was the color spot on, but Janet was sooo patient walking me thru the process
I never felt rushed or hurried to make a decision, honestly she was a dream to work with. Now I'm thinking about the next one I'm going to get;)

Dear Kelly,

Thank you so much for your kind and supportive words. We are glad to know Janet was able to be such a helpful and supportive part of your wig journey. Janet will always be glad to help with any and all questions and concerns you have.

We want to personally invite you to be apart of our @Follea Instagram community where you can Learn, Share, and Grow with other Follea Friends.

Thank you again!
With Love, The Daniel Alain Team

F
Daniel Alain
Felicia J.C.
This is a great wig!

I absolutely love this wig and I wear it with tons of confidence! I purchased my Daniel Alain Follea Style wig on 12/24/20 and it still looks great! I wear wigs regularly due to hair loss and own other good quality wigs but once purchasing this one it has become my favorite wig and I have been wearing it about 5 days a week for over a year and a half. I wash and style it about once a week, use the best hair products available, style it with a T3 curling iron and even had it colored. I admit it is easier to style when on a stand but I have become pretty good at it and have not damaged it one bit, it still looks heathy and so soft. I wear it up, down, braided and even a pony tail, I do have to be a little creative when wearing it up but basically you can do with it whatever you would if it were your own natural hair.
I still love it so much and there is plenty of wear left but I thought it was time for a change and get a new one. When I went on line to look at styles again I realized I never reviewed it and that is why I am reviewing it now. Oh I almost forgot to mention how light and comfortable it is. I have worn it up to 18 hours, slept in it and even wear it on the beach without it feeling hot and sweaty, it really does not feel like you are wearing a wig. If you are on the fence about purchasing a Daniel Alain wig I can tell you it is a very good quality wig and you won't be sorry. Here are a few pics of me styling it and wearing it in different styles, the one of me in blue was last week and about 2 months after coloring it.

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Daniel Alain
Stacy C.
Simply the Best

I get so many compliments on this wig. The Cappuccino color is so beautiful! I feel so confident when I wear her. I’ve worn so many of the years and I finally feel like I’ve found the one.

Dear Stacy,

We couldn't be happier to hear how beautiful and confident you feel in your new Follea! It warms our hearts to be apart, and a positive affect during your hair loss journey.

We invite you to join our @Follea community on Instagram, to learn best practices for your new Follea. Thank you so much!

XOXO, The Daniel Alain Team

R
Daniel Alain
Ruth T.

Beautiful wigs and the best customer service!!

Dear, Ruth
Thank you so much for your kind words! We take comfort in knowing you were pleased with the help and assistance you received during this process.
Xoxo, The Daniel Alain Team

M
Daniel Alain
M. T.W.
Easy Beauty!

My Follea Style (6-11) is in all honesty the most comfortable wig I've ever worn - and I hate anything on my head! This wig just... goes where it's supposed to, no pulling it this way or that, no realizing your doggone wig is crooked.. AFTER you walk in to work. This success is in no small part to the Fit Kit I was sent to make sure of my size. 😊

Also, to say the hair is beautiful gives beauty a bad name. The hair is stunning. (I wear color Latte.) My consultant, Ashley, virtually took my hand to guide me through the process of buying my wig. Her help was and still is invaluable.

My hairdresser is very comfortable styling wigs. She created just the right "style" for my Style. That said, even straight from the box, Follea rocks!

Reading your Follea experience warms our hearts, our goal and mission is to help women all over the world feel beautiful, confident and like their best self. Ashley is an amazing and knowlegable guide, that will continue to be with you on your hair journey!

We invite you to join our @Follea community on Instagram, to learn best practices for your new Follea.

Thank you very much!

Love,

Daniel Alain Team

K
Daniel Alain
Kimberlee B.
Wig #6

The ready to wear wig I received from Daniel Alain is beautiful. The packaging was so respectful of the wig. So impressed. I called with questions before purchasing and the staff was very kind and respectful as Loosing my hair was so unexpected and stressful. Thank you for wonderful customer service and a beautiful wig. So many compliments on how it makes me look. Thank you.

We are honored and so glad to hear you had a pleasant experience! Thank you or trusting us to help you during your hair-loss journey.

Follea René

Ive had my follea Rene, 12 inch in the color Vienna, for almost a week and I love it more every day. I feel like a new woman, so confident and beautiful again. This wig has given me a bounce in my step again. It’s so soft, silky, doesn’t matte like my other wigs and feels like it is coming right out of my own head. Cynthia at follea did a virtual visit explaining everything, answering all my questions and sent me samples of wig caps and color swatches to try on. The process was stress free and exciting. Will definitely purchase another follea for sure.

Hi Nikki,

Thank you so much for taking the time out of your day to write this review for us. We are so glad to know that you are loving our René wig and more importantly, feeling like confident and beautiful again! Please tag us #danielalain in any photos we'd love to share your amazing look on our website and/or social media platforms.

XO

M
Daniel Alain
Mercedes
Style 10 Inch Color 5005 Macchiato (comes with a soft rooting)

This is my first wig but not my first attempt with alternative hair. Its been a journey and one I knew I wanted to take with Follea. I was not wrong. The hair is silky soft and beautifully shiny. The staff is great and wonderful to work with. Their online consultation process is just what I needed. I received sample caps to try on to determine which size is the right size for me. I received color swatches as well to make the color selection process was a breeze. It does make a difference to see to the colors in person, dont be afraid to ask for color swatches. To see them against the light or while your home is worth it. All this happened after the online consultation, which was simple and fun. The rep provided samples of everything, explained the differences with each one. This helped me make a decision on what was right for me. Getting the samples of the wig caps and color swatches was a fun part of the experience but it also made me feel good about my decisions. I often worry about getting the wrong size and color. Once I was set ( and yes I changed my mind a bit) we went forward with the order. After I received my wig and cut the lace, the team was still there to help me with any questions I had.

Overall a great online purchasing experience. Once I received my Follea, I instantly knew this was it for me. I loved it and I was confident to wear it out.

Feeling Myself and Happy with a beautiful Follea Style, 10", Irish Cream

There are no words to fully express how grateful I am for finding Follea and meeting Janet. Her kindness combined with a professional, yet so gentle, advice helped me to find my beautiful natural looking European hair. Janet patiently showed me different styles and sizes (my head is so small!). She has never pushed me to anything. Only offered support and help on the way to my decision, and eventually ordered (incredibly urgently) the right size. I wish all patients to meet someone like Janet on their way! Before I found Follea, I faced a few horrible pushy people who wanted to make money of my sensitive, fragile situation of suddenly losing hair.
Today, I can face the Universe with a smile, again. I am back to work and normal life, interacting with people, attending important business meetings. Letting my health recover in calm confident state.
Thank You to Follea and Janet. May the Blessing and Kindness come back to You Multiplied Million Times.
I am already thinking of ordering a second Follea Style (bit longer this time). Every girl needs a special occasion HAIR! I have found mine.

e
Daniel Alain
erin g.
Looooove me some FOLLEA!!!

Girl I love my new wig!!!!!! I feel like Beyoncé wearing it, you can’t even tell that it’s a wig! My confidence is an all new high and I feel fierce. Thanks to Janet for making my hair dreams come true. Xoxoxo

H
Daniel Alain
Heather L.
Follea's Petite

Recently, I bought the Petite in Chai Latte blonde with a natural-looking darker root and customized my piece by adding a few wispy bangs. If you are like me and try to stretch the length of time between washes to prevent an itchy scalp and breakage, this little priceless gem is a quick four clips away from a good hair day.

D
Daniel Alain
Diane B.
Great Customer Services

Great customer services! Received in a timely manner. Very happy with my topper, especially after I trimmed bangs and length to fix my own hair.

Hello Diane,

Thank you so much for taking the time out of your day to write this review for us. We are very happy to receive your feedback. Please tag us #danielalain in any photos we'd love to share your amazing look on our website and/or social media platforms.
Feel free to contact us at 1.949.706.9880 or reviews@danielalain.com.

XO